Category —
Metrics

Singles and Doubles: Using metrics to grow your business

Written by Paul on November 11th, 2008

In Profitable Growth is Everyone’s Business, Ram Charan puts it perfectly:

Focus on hitting singles and doubles. Home runs don’t happen every day or even every decade.

Everyone knows Tiger Woods is the greatest golfer ever and most people attribute that success to something vague and intangible, like talent or sheer luck. But, did you know that Tiger works out every day, runs for miles and wins less than 50% of the time? Did you …

Revisiting Drucker: What Gets Measured Gets Managed

Written by Paul on October 26th, 2008

Seems that everyone’s interested in analytics these days — well, maybe not interested, but there sure are a lot of people talking about analytics on the web these days. Regardless, it’s great to see that people are starting to see the value of clear dashboards and actionable metrics. Though, I do wonder how they made decisions without all the fancy new dashboards that are available out these days.

Peter Drucker once said, “What gets measured, gets managed.” Let that sink

Website Metrics 101: Conversion Rates

Written by Paul on October 4th, 2008

It’s interesting to watch an increasing number of mom & pop small businesses get online these days. There’s been no shortage of design shops and independent contractors that will charge a few hundred bucks to slap together some images and put up a website for you. Is it really worth it?

Unfortunately, most people have absolutely no idea how to determine whether they actually get any real value out of having a website. Let’s fix that today: read on for a …

Explore Results Junkies